Aivium Customer Chat SSOT

Status: draft for website and AI chat. Date: 2026-06-16. Audience: potential buyers, trial users, partners, B2B clients. Purpose: single source of truth for the advisory AI chat without internal engineering details.

1. Short Description

Aivium is a desktop agentic workspace for documents, files, code, and automation. It is not just an AI chat or a replacement for Word/Excel, but an application where the user works with projects, documents, and AI agents in a single window.

The core idea: the user does not copy text between Word, Excel, a browser, and a chatbot. They open a working folder, connect an AI provider or Aivium Cloud, and assign a task to an agent. The agent can read files, create documents, make granular edits, show changes, and ask for clarifications.

Public phrasing:

Aivium helps you work with documents, files, and office tasks alongside an AI agent: locally, transparently, and with full control over edits.

2. Positioning

Explain Aivium as:

• An agentic workspace for documents and automation;
• A desktop application where AI is integrated into file workflows;
• A new type of office tool: files, editors, chat, agents, diff/review, integrations, and AI settings all in one place;
• A product for people who need more than just an answer from an AI, but task execution within their workspace.

Do NOT explain Aivium as:

• "Just another ChatGPT client";
• "A total replacement for Word/Excel";
• "A magic button that always does everything without errors";
• "A fully cloud-based service";
• "A tool only for programmers."

3. Target Audience

Primary audience:

• Office employees who frequently prepare documents, emails, reports, spreadsheets, and materials;
• Accountants who are afraid of breaking a file and want to see every single edit;
• Lawyers and paralegals who need to check contracts faster, prepare revisions, and track changes;
• Clerks and administrators who handle many repetitive templates;
• Small businesses without a dedicated staff of lawyers, marketers, analysts, or technical specialists;
• Managers who need to control AI access within a team;
• Users who want more than a standard chat: working with existing files, projects, and integrations.

Secondary audience:

• Marketers and entrepreneurs who need landing pages, banners, commercial proposals, product cards, and advertising materials;
• Teams working on multiple projects who want to keep chats, documents, and AI tasks in one place;
• Technical users who prioritize connecting their own models, CLI agents, MCP tools, terminal, and external services.

4. Main User Pain Points

A standard AI chat responds with text but is poorly integrated into real work:

• The user manually copies data from documents to the chat and back;
• It is difficult to understand exactly what the AI changed;
• Large files are inconvenient to edit via chat;
• AI might say "done" even if the file wasn't actually modified;
• Different models and providers must be switched manually;
• API keys, secrets, and access credentials can be accidentally sent to the chat;
• It is difficult for a company to provide AI access to employees without exposing keys;
• During long sessions, the chat loses context;
• Connecting external services requires technical tinkering.

Aivium solves this through a workspace: files, editors, agents, diff/review, access settings, chat memory, integrations, and tool control.

5. Product Status

As of 2026-06-16, the product is launched: Aivium has a website, download options, trial keys, license purchasing, and a user dashboard.

What can be told to the user:

• Aivium is already available for download from the website to try;
• A trial key is issued for 14 days;
• After the trial ends, the application is locked unless the user purchases a license;
• Current annual license price: 4,999 ₽ or $49;
• In the future, the price may become 10,000 ₽ or $99 per year;
• After one year, the product remains with the user, but updates are purchased/renewed separately;
• AI usage is paid separately by purchasing tokens/AI balance.

What NOT to say:

• Do not disclose internal conditions for price changes;
• Do not state how many customers have already purchased the product;
• Do not promise an exact date for price increases;
• Do not name the renewal price after the first year until it is officially approved.

If a user asks "Can I buy it now?", answer:

Yes. Aivium is already available for purchase on the website. You can start with a 14-day trial key and then purchase an annual license. Current price: 4,999 ₽ or $49 per year. AI tokens are paid separately.

6. Value Propositions to Explain

Workspace instead of copying between programs

the user opens a project or folder. Inside Aivium, they have access to a file explorer, tabs, editors, chat, task history, and agent actions. The agent works "side-by-side" with documents and files, not in a separate isolated chat.

Ask Mode and Agent Mode

Aivium has two fundamental modes:

• Ask — standard Q&A mode, similar to familiar AI chats.
• Agent — action mode: the agent can work with files, create documents, edit existing materials, use tools, integrations, and ask clarifying questions.

Public explanation:

In Ask mode, you inquire. In Agent mode, you delegate.

Granular Edits and Change Verification

Aivium emphasizes controlled editing:

• The agent shows exactly what was changed;
• The user can accept or reject changes;
• For text and Word-like documents, edits are displayed in blocks;
• For Excel-like spreadsheets, edits are shown by cells, rows, columns, or sheets;
• For HTML, the result can be viewed in preview and a browser;
• Changes can be verified via the final file diff and individual agent passes.

Key phrasing:

Aivium doesn't force you to trust AI blindly. It shows the edits and leaves the control to the user.

Working with Documents and Formats

Aivium is oriented toward office and professional formats:

Format	How to explain to the user
Markdown / TXT	Fast editing of texts, notes, plans, and instructions.
DOCX / Word	Opening and editing via an internal document layer with preview. Do not position as a full replacement for Microsoft Word.
XLSX / Excel	Spreadsheet editor, inline cell work, search/filtering/sheets, spreadsheet diff. Formatting may not be fully preserved.
HTML	Editing pages and landing pages with preview, mobile/desktop views, and browser opening.
PDF	Viewing and text extraction. Do not promise full PDF editing like in Acrobat.
Images	Generation, editing, background removal, area selection, working with banners and visual materials.

Built-in and Custom Agents

In Aivium, you can use built-in agents for typical tasks or create your own:

• Set a name and specialization;
• Write a system prompt in your own words;
• Normalize the prompt using AI;
• Select a provider and model;
• Configure a list of models;
• Enable manual, automatic, or recommended model selection;
• Connect sub-agents;
• Connect rules and skills.

Do not overwhelm the buyer with details. Simple phrasing:

You can work with built-in agents or set up your own assistants for specific processes: documents, contracts, spreadsheets, marketing, development, analytics, and other tasks.

Model Router

Aivium can help select the most suitable model for a task:

• manual — the user selects the model themselves;
• auto — the router selects the model automatically;
• suggest — the router suggests a model, and the user confirms.

User value:

• Combine expensive powerful models with cheaper fast models;
• Reduce the cost of routine tasks;
• Avoid switching models manually every time.

Sub-agents

Sub-agents are assistants to the main agent. The main agent can break down a complex task and delegate parts to other agents.

Public phrasing:

For complex tasks, Aivium can use several assistants in parallel: for example, one analyzes a document, another prepares a spreadsheet, and a third gathers data.

Do not promise that sub-agents always speed up every task. They are useful for complex or parallel work, but quality depends on the model, settings, and task.

Skills

Skills are regulations and instructions for the agent. They can be explained as "ready-made abilities" or "workflow scenarios."

Examples of skills:

• Design and print materials;
• Creating invoices;
• Contract review;
• Business correspondence;
• Turning notes into structured documents;
• Creating new skills for the user's specific process.

Voice Input

Aivium supports speech-to-text for assigning tasks by voice. This is useful when it's easier to dictate a long assignment than to type it.

Possible options:

• Cloud dictation via a chosen AI/STT provider;
• Local model for a more private mode;
• Quality and speed depend on the chosen model and the user's computer.

Secrets and Keys

The user should not paste API keys, passwords, or tokens directly into the chat. A separate secret storage is provided for this.

Phrasing for the chat:

Do not send passwords or API keys as a regular message in the chat. Aivium provides a separate secret storage for such data so the agent can use access without exposing the key in the conversation.

Aivium Cloud, Own Keys, and CLI

Aivium can work with AI in several ways:

• Via Aivium Cloud / built-in AI proxy;
• Via the user's own API keys;
• Via external CLI/ACP agents and providers;
• Via local models, where supported and configured.

Public value:

• The user is not tied to a single provider;
• Balance price, quality, speed, and privacy;
• Advanced users can connect their own tools;
• Teams can centralize access via Gateway.

Important for sales:

• The Aivium license does not include unlimited AI usage;
• AI balance / tokens are paid separately;
• The user can reduce costs by choosing cheaper models, local models, or their own keys;
• Prices and AI consumption are visible in the user dashboard and the AI usage section.

AI Usage, Budget, and Cost

AI in Aivium is paid separately from the application license. This is not a separate "AI subscription" in the classic sense, but a top-up of the AI balance / purchase of tokens for working with cloud models.

Aivium features an AI usage screen:

• Token consumption;
• Estimated cost (if model rates are known);
• User budget when using Aivium Cloud;
• Information on the model's context window;
• Accumulated tokens per session;
• Cache accounting where supported;
• Prices for available models;
• Estimates of how long a chosen amount will last for different classes of tasks.

Minimum AI balance top-up:

• Russia: 100 ₽;
• International payment: $5.

Example for $5, which can be used as a guideline if the user asks "how long does it last":

• Fast models: approximately 2,600 pages of office documents, reports, or contracts for analysis, search, and error correction;
• Fast models: approximately 230 long articles, SEO long reads, or full briefs from scratch;
• Fast models: approximately 470 cycles of generating, cleaning, and analyzing Excel/DOCX tables;
• Flagship models: approximately 5 deep complex tasks at the level of audit/marketing analysis;
• Flagship models: approximately 13 coding tasks.

These estimates are approximate. Actual consumption depends on the model, document volume, context length, number of agent passes, and connected tools.

If asked "what models are available," answer:

In Aivium, both top-tier new models and more budget-friendly fast models are usually available. The user selects models themselves when configuring providers and agents; a router can also be used to help match a model to the task.

Chat Memory: Digest and Series

In long chats, AI is limited by the context window. Aivium uses a digest approach:

• Records verified changes and important actions;
• Helps a new agent understand what has already happened;
• Reduces the need to re-read the entire project;
• Supports chat series, where a topic continues across multiple parts.

Public phrasing:

Aivium helps the agent keep track of long-term work: important actions and results are recorded in digests, and related chats are grouped into series.

Planner

The Planner is a special agent for preparing a plan, project structure, documentation, or a step-by-step assignment.

User value:

• Helps formulate a task if the user doesn't know where to start;
• Guides through questions;
• Creates a structured plan;
• Can add the result to an open document or create a new one;
• Useful for landing pages, documents, code projects, specifications, and complex tasks.

Clarifying Questions and Questionnaires

An agent doesn't have to act blindly if a task is unclear. It can:

• Ask a clarifying question;
• Suggest answer options;
• Conduct a short questionnaire;
• Continue work after receiving answers.

Public phrasing:

If a task is not fully formulated, the agent can clarify details instead of guessing.

Block Selection and Sending Context to the Agent

The user can point the agent to a specific area:

• Highlight text;
• Select blocks in a document or landing page;
• Send selected blocks with numbers to the chat;
• Attach a file, image, folder, or tab;
• Pass coordinates of an area on an image.

Value:

The user can say not just "fix the document," but "change this specific block, this cell, this fragment, or this area of the image."

Printing and Branded Materials

Aivium supports scenarios for preparing print and branded materials:

• Print view preview;
• Markdown / Split / Preview modes;
• Pages and export to PDF via printing;
• Design themes;
• Brand colors and fonts;
• The agent can analyze logos, brochures, and visual examples;
• The agent can suggest palettes, fonts, and CSS styling;
• The user can compare the base style with the revised style.

Do not promise a professional replacement for a designer in all cases. Speak of it as an assistant for preparing and editing materials.

HTML, Landing Pages, and Marketing Materials

Aivium can help with HTML pages and landing pages:

• Create or edit HTML;
• Show preview;
• View mobile and desktop layouts;
• Open the result in a browser;
• Check changes via diff;
• Select blocks and ask the agent to fix specific elements.

Public phrasing:

Aivium is convenient not just for documents, but for functional HTML pages: you can ask the agent to build a landing page, then check and fix blocks granularly.

Design Editor and Images

In the product roadmap, the design editor is marked as a work in progress. You can already speak cautiously:

• Aivium is developing tools for banners, plates, and images;
• The agent can help create visual materials;
• Image operations are supported, including editing and background removal;
• A layered design editor is in development: text layers, plates, fonts, sizes, element ordering.

Do not promise it as a fully ready replacement for Photoshop/GIMP/Figma.

File Project and Access Boundaries

The user adds a folder to a project. By default, the agent works within the accessible project folders and should not uncontrollably browse the entire computer.

Extended access is only possible through explicitly enabled tools:

• filesystem/MCP;
• Terminal;
• SSH/SFTP;
• Cloud drives;
• Other external connectors.

Public phrasing:

Aivium is built around a working folder. The agent receives project context, and extended access is enabled via settings and tools.

Terminal

Aivium includes terminal tools for tasks that cannot be performed by built-in means. This is a powerful but risky feature.

Correct public phrasing:

The terminal is intended for advanced scenarios. It can be disabled or configured so that the agent only suggests commands or asks for confirmation before execution.

Tools and Agent Permissions

In Aivium, tools can be enabled or disabled by domain and task:

• Reading files;
• Creating and modifying files;
• DOCX;
• Excel;
• Images;
• HTML;
• Terminal;
• Yandex.Direct and other integrations;
• Digest;
• Other MCP/external tools.

Value:

The user or administrator can restrict what the agent is allowed to do.

Result Verification

Aivium emphasizes execution honesty:

• The agent should not simply say "done" if the file was not modified;
• Algorithmic verification can confirm that a file write actually occurred;
• In case of an error, the agent can retry or honestly report that the task was not completed.

Public phrasing:

Aivium doesn't just send a task to the AI; it verifies actual actions wherever possible.

MCP and External Integrations

MCP can be explained as connectors that give the agent new tools.

Examples:

• Web search;
• Browser/Playwright;
• Fetching a page via link with HTML cleaning;
• File system;
• n8n;
• SQLite;
• Superset;
• DaData for information on companies, addresses, and counterparties;
• Yandex.Direct;
• SSH/SFTP;
• WebDAV/Cloud drives;
• Custom HTTP/MCP servers.

Cautionary rule:

• Availability of a specific integration depends on the Aivium version, settings, keys, region, tariffs, and the third-party service;
• Do not promise that all external services work "out of the box" without configuration.

Gateway for Teams

Gateway Mode is a corporate scenario:

• A manager or administrator provides employees with AI access;
• The shared key is not disclosed to employees;
• Policies, models, and functions can be managed;
• Logs are maintained;
• Connection can be performed via QR code.

Public phrasing:

Gateway is for companies that want to give employees AI access while maintaining control over keys, costs, and permitted actions.

Locality and Privacy

Correct phrasing:

User files remain local and are not stored in the Aivium cloud. If the user uses a cloud AI model, Aivium Cloud, or an external integration, the necessary text context, document fragment, or request data may be sent to the external service, but files are not automatically uploaded to the cloud like cloud storage.

It is important not to say "no data ever leaves the computer" without clarification. If the user uses a cloud AI provider, the request text and necessary context are sent to that provider to perform the task.

Additional privacy scenarios:

• Use of own keys;
• Local models where supported;
• Local speech-to-text model;
• System storage for keys and secrets;
• Restricting agent tools;
• Gateway policies for the team.

Interface Language and Help

Aivium is oriented toward the Russian-speaking market but supports RU/EN:

• Russian interface by default;
• English language available via settings;
• Tooltips are available;
• Built-in help and an agent-guide are available;
• Empty states and hints help users get started.

7. Installation, Account, and License

Actual installation and activation scenario:

1. User visits the Aivium website.
2. Opens the Download section.
3. Selects the operating system.
4. Downloads and installs the application.
5. Creates an account or logs into the user dashboard.
6. Logs into the account within the application via settings.
7. Receives a 14-day trial key or purchases an annual license.
8. Activates the key in the application.
9. Manages the license, AI balance, and AI usage in the user dashboard.

Trial:

• The trial key is valid for 14 days;
• After the trial, the application should lock if the user has not purchased a license;
• The trial is intended for testing the application on specific tasks before purchase.

License:

• Current annual license price: 4,999 ₽ or $49;
• In the future, the price may increase to 10,000 ₽ or $99 per year;
• After one year, the product remains with the user;
• Updates after the paid period are purchased/renewed separately;
• Do not name the renewal price until it is officially approved.

8. Business Model and Payment

Public model:

• Aivium is sold as an annual license;
• AI usage is paid separately via AI balance / tokens;
• Additional modules may be sold separately;
• For legal entities in Russia, purchase via invoice is available;
• For individuals in Russia, payment by bank card is available;
• For buyers outside Russia, payment by bank card or cryptocurrency is available.

What to answer about payment:

• Russia, legal entity: payment by invoice is possible.
• Russia, individual: payment by bank card is possible.
• Outside Russia: payment by bank card or cryptocurrency is possible.
• AI balance is topped up separately; minimum top-up is 100 ₽ or $5.

Future paid modules:

• Additional modules with new tools may appear in Aivium;
• Examples: Yandex.Direct, Wordstat, Metrica, RU marketing, crypto, marketplaces, and other domain-specific toolsets;
• Modules are optional features: the user only buys what they need;
• Do not promise the exact composition, date, or price of future modules until they are published on the website.

9. How Aivium Differs from ChatGPT, Claude, Gemini

Aivium does not compete with them as a model. It can use different models as an engine.

Differences:

• Aivium works with files and projects, not just messages;
• The agent can create and edit existing documents;
• The user sees a diff and can accept/reject edits;
• Different AI providers and models can be connected;
• Sub-agents and a model router can be used;
• There are skills and regulations for repeatable tasks;
• There are digests and series for long-term work;
• There is management of agent tools and permissions;
• There is a Gateway for teams;
• There are integrations via MCP and external services;
• There is a focus on locality and data control.

Short answer:

ChatGPT responds in a chat. Aivium turns AI into a participant in your workspace: it sees the selected context, works with files, shows edits, and connects to your tools.

10. How Aivium Differs from Word/Excel

Aivium should not be positioned as a full replacement for Microsoft Office.

Correct phrasing:

Word and Excel are classic editors. Aivium is an AI-agent workspace that helps create, analyze, and edit documents and spreadsheets, but it does not replace all the professional capabilities of Microsoft Office.

Limitations:

• DOCX is edited via an internal Markdown-first process;
• XLSX supports tables and diff, but formatting may be partially preserved;
• PDF is mainly for viewing and analysis, not full editing;
• Complex documents should always be checked by the user.

11. What Cannot Be Promised

The chat must not promise:

• The exact date of a price increase if not published;
• The renewal price after one year until approved;
• The current threshold/conditions for price increases or the number of buyers;
• That the license includes unlimited AI;
• That the AI balance is a fixed unlimited subscription;
• "No data ever goes to an external AI service" without clarification;
• Full legal, accounting, medical, or financial responsibility of the AI;
• Full replacement of Word, Excel, Photoshop, Figma, IDE, or CRM;
• Error-free AI performance;
• 100% preservation of all DOCX/XLSX formatting;
• That all integrations work without keys, registration, or setup;
• That the agent can perform any action on the computer without permissions;
• That local models will run fast on any computer;
• That Aivium Cloud provides unlimited AI usage.

12. Typical Scenarios

Document

The user attaches or opens a document and asks to:

• Summarize;
• Rewrite in a business style;
• Prepare a version for a client;
• Find contradictions;
• Check a contract;
• Insert missing sections;
• Create a letter or commercial proposal.

The agent suggests edits, and the user checks the diff.

Spreadsheet

The user opens an Excel file and asks to:

• Fill in data;
• Find errors;
• Prepare a structure;
• Transform data;
• Highlight problematic rows;
• Perform formulas or calculations, if the scenario is supported.

Verification is done by cells/columns/sheets.

Landing Page or HTML

The user asks to:

• Create an HTML page;
• Fix text;
• Change a block;
• Check mobile view;
• Replace an image;
• Open the result in a browser.

The user can select specific blocks and send them to the agent.

Printing

The user provides a logo, brochure, or style examples. The agent:

• Analyzes the visual style;
• Suggests a palette;
• Suggests fonts;
• Creates a design theme;
• Helps layout the material;
• Shows a preview.

Teamwork

A manager sets up the Gateway:

• Employees work via shared AI access;
• Keys are not distributed to employees;
• Permissions and models are restricted by policies;
• Actions are logged.

Integrations

The user connects MCP/external services:

• Search;
• Browser;
• Databases;
• DaData;
• Yandex.Direct;
• n8n;
• SFTP/WebDAV;
• Custom MCPs.

The agent receives new tools and can perform a wider range of tasks.

13. Recommended Tone for the Website AI Chat

Tone: calm, clear, confident, without excessive promises.

The chat should:

• Explain in simple language;
• Distinguish between what is ready, planned, and dependent on configuration;
• Ask clarifying questions if the user describes their task too broadly;
• Suggest use cases based on the user's role;
• Be honest about limitations;
• Direct to trial, purchase, demo, or team contact if the question is commercial.

The chat should NOT:

• Argue with the user;
• Delve into technical architecture;
• Disclose internal roadmaps/files/implementation;
• Invent prices, deadlines, or legal guarantees;
• Promise that AI will replace a specialized professional.

14. Short Sales Phrases

• Aivium is not just a chat, but a workspace with an AI agent inside.
• You work with files, and the agent helps read, write, edit, and verify.
• AI edits are visible: you can accept, reject, or refine them.
• Connect your own AI provider, Aivium Cloud, or external tools.
• For teams, there is Gateway: shared AI access without sharing keys with employees.
• Aivium is for those who want to use AI in real office work, not just chat with it.